Gallery Espresso
The goal of this project was to create a brand identity for Gallery Espresso, a trendy coffee shop/café based in Savannah, GA, looking to expand nationally. They want to support the local art and music scene, by providing gallery space to local artists and featuring live music from local musicians. The project included logo, business system, and a broad range of collateral material. PLease visit the online Brand Identity Manual. (please use the bottom corners of the pages to navigate through the manual).
Just Hope International
The goal of this project was to create a brand identity and fundraising campaign for Just Hope International, a 501(c)(3) corporation created to provide hope to the hungry and impoverished. The project included logo, business system, website and a broad range of collateral materials. Please visit site: JHI's website.
Cramer Design Studio, LLC
The goal of this project was to create a brand identity for an upstart interior design business in Nashville, TN.
This project included a logo, business system and website. The website is only a demo and not yet live.
The 'About Us' Flash video features a stand-in for the owner(not Kaelin), and the 'Our Services' testimonials are strictly fictitious.
Please visit the demo site:
Cramer's website.
Tennessee Irrigation Association
The Vice President of TIA, Mr. John Shields, approached me in 2008 with the idea of creating a new logo and business system for the association on its 20th birthday. “The Tennessee Irrigation Association is a state chartered organization formed in 1988 with the membership representing trade associated contractors, designers, distributors and manufacturers.
The Manna Group, LLC
The goal of this project was to create a brand indentity, business system and web banner for The Manna Group, LLC, a sustainable lifestyle company anchored by the full-service restaurant model, Manna East, located in Nashville, TN. Please see the web banner.
Beautiful Feet Global Outreach, Inc.
The goal of this project was to create a brand identity, business system and website for Beautiful Feet Global Outreach, Inc., a Christian-based charitable organization focused on improving the lives of orphans worldwide. Please visit the website: www.beautifulfeetgo.org
Chaperon
The first goal of this project was to come up with a title for a professional international student placement service. The title the client favored was Chaperon. I then created a brand identity, business system and website. The service chaperons prospective international students through the application process and helps them understand the US education system, college options, scholarship opportunities and what life is like in the many diverse United States. Please visit the demo site:
www.chaperonus.org
Value Parking, LLC
The goal of this project is to create a brand identity and business system for Value Parking, LLC located in Nashville, TN. Value Parking is a family-owned parking service in Nashville Tennessee whose mission is “to provide our city with a parking alternative that emphasizes respectful service and value for your dollar.”
Melissa Irwin Photography
The goal of this project was to create a brand identity for a photographer in the Nashville area. The mark consists of the letters "m" and "i" forming a camera and lens.
